Marketing Executive
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ABOUT DAVID...
I know what you are thinking. Who is this guy? I reflect on this question everyday. Here's what I do know...bottom line, I show up with passion, think like a customer, move like a competitor, and lead like a coach—because great marketing starts with strategy, ends with results, and thrives on trust.
I'm a Marketer and a Leader. I dive headfirst into the chaos, find clarity in the data, and still have the energy to coach the team, high-five the interns, and map out the next big move over coffee (or tacos). Whether it's CRM wizardry in Salesforce or HubSpot, mapping high-impact customer journeys, dissecting a buyer persona or launching a multi-channel, lifecycle marketing campaign that turns heads and clicks, I bring a full-stack marketing mindset fueled by passion and precision.
I don't just build marketing strategies—I build people up. I work hard, don’t complain, and never back down from a challenge (or a brainstorming session). Curious by nature, fearless with trends, and obsessed with growth—for the brand, the business, and everyone around me.
DON'T TAKE MY WORD FOR IT. Keep scrolling and hear from others.
Customer Journey Experience
"To me, the customer journey is more than just a marketing tool—it’s a strategic lens into how people experience your brand from start to finish. It’s about truly knowing your audience—not just who they are on paper, but what they care about, what challenges they face, and how they move through the world.
When you map out that journey, you start to see exactly where your brand fits into their story. You uncover those pivotal moments—when they’re researching, deciding, buying, or even second-guessing—and you can meet them there with relevance and purpose.
That’s why I see the customer journey as foundational—not just to marketing, but to the entire business strategy."
User Engagement
Engage your audience effectively by understanding their needs and preferences through detailed customer journey mapping.
Optimize Strategy
Optimize your marketing and sales strategies by identifying touchpoints and improving interactions with your customers.
Enhance Experience
Enhance customer satisfaction and loyalty by delivering personalized experiences at every stage of their journey with your brand.
Word of Mouth
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”— Maya Angelou
Robb Gardner-CEO Lenderful Solutions
Dave worked for me for several years and I have nothing but positive comments regarding him and his performance throughout that time. He is an outstanding marketer, analyst, manager of projects -- and most importantly -- person. He is hard working and willing to take on any task to help out the company and his fellow workers. I highly recommend Dave.
Marc Belengar-SVP Lifestyle Lift
I’ve had the pleasure of working directly with David for five years, during which he was indispensable for all sales, marketing, and call center projects. He is amazingly efficient at everything he undertakes.
David's ability to drive multiple strategic initiatives was unlike any I’ve seen before and made a meaningful difference in the success of our team. David is a master at inspiring individuals to work toward one goal in unison.
David would be a true asset for any positions requiring an expert in sales, marketing, and call center and comes with my heartfelt recommendation.
Ken Field - COO
Lifestyle Lift
I was fortunate enough to meet and hire David early in Lifestyle Lifts history. David has been a huge asset to our growth and success. As an experienced digital marketing and social media expert, he helped build this important aspect of our business to help us become the nations leader in facial plastic aesthetics. A laser focused professional, dedicated and driven to succeed with any task or situation presented to him. I highly recommend him and appreciate his expertise and support to our consistent success.
Ann Redner
Creative Director | Owner
Dave is a leader who “gets it done”. He balances diverse marketing projects without losing sight of details or timing and does this with a cool brow. He smoothly manages people, gaining needed productivity while keeping potentially tense situations diffused. He embraces technology and puts it to work. But perhaps what I appreciate most about working with Dave is his vision and consistent ability to make quick and effective decisions … characteristics of a true leader who “gets it done”.
Leslie Schneider
Sr. Editor | Owner
Dave Smith is one of my all-time favorite clients. He knows his business inside and out. He’s smart, quick, constructive, focused on what’s right for customers … and has a great sense of humor at the same time. Best of all, he is secure enough to let his creative partners do what they do best. The result? High-quality, clear communications that spur action.
Rudy Bozas
Marketing Executive
I've known and have had the opportunity to work directly with David Smith over the course of the last six years. In that time, he has demonstrated to be extremely knowledgeable of the medical industry and used his leadership position to provide clear guidance in our business relationship. As part of the executive team, David has a big picture understanding and the ability to manage various complex tasks that navigate the team to the necessary outcome. It has been our pleasure to work with David, not only because of his business prowess, but also because of his approachable demeanor; always friendly and with a knack to make you feel welcomed. We highly recommend David on all of his endeavors.
Rick Gutierrez
UX Manager |
Lenderful Solutions
I've worked with Dave on many different projects while at Lenderful. Dave was always great to work and collaborate with. He was great to bounce ideas off of and when we worked together I always felt we were able to deliver something more because of Dave's thoughtfulness, tireless work ethic and willingness to challenge and push boundaries to get something extra from an idea. Dave will be a great asset to any digital marketing team and is a real pleasure to work with.
Randy Tartaglia
VA Mortgage Underwriter Lifestyle Lift
I had the pleasure of working for David the past three years. He was a very detail-oriented person who was able to provide excellent knowledge and guidance during my career at Lifestyle Lift. With a full plate of his own every day, he trusted and advised me as I developed the skills necessary to survive in the business world. I believe that I am now much more qualified to handle several business roles solely because of David's tutelage. You will not find a better worker than David.
Peter Pfeiffer
Software Development Leader | Thompson Gale
Plain and simple - Dave gets the job done. No questions, no complaining, no excuses. He's not afraid to roll up his sleeves and get his hands dirty, but never loses sight of the big picture. On top of that, he's a pleasure to work with.